Beth Bradfield Wright
Senior Vice President- Corporate Communications & Strategic Marketing
In addition to her corporate communication responsibilities, Beth works with Capella’s hospitals to expand and enhance services in partnership with their medical staffs and communities. With 30+ years of experience in hospital marketing, PR and strategic planning, Beth spent the first two decades of her career as Marketing/PR Director for HCA hospitals in Georgia and Tennessee. In 2012, Beth received Capella’s People Pillar Award for outstanding service.
Beth came to Capella from LifePoint Hospitals where she served as Director of Marketing Services for three years, serving 45+ facilities. Her work in physician marketing while there was featured by The Health Care Advisory Board in its 2010 Marketing & Planning Leadership Council national meeting series. She is currently serving on the Editorial Board for Marketing Health Services magazine, published by the American Marketing Association, and on the Public Relations Task Force of the Federation of American Hospitals. Beth graduated cum laude from Shorter University in Rome, GA, with a bachelor’s degree in communications. Active in the community, she serves on the Board of End Slavery Tennessee, which works to end human trafficking and to rescue and restore survivors. She also serves on the Board of “You Have the Power,” a victim advocacy organization. She and her husband, David, are active members of Long Hollow Baptist Church.